Expo Sponsor Activation Staffing Model: Coverage Without Overtime Burn

Map staffing to activation intensity, expected dwell time, and queue tolerance.

Framework

1. Forecast hourly interaction load.
2. Define minimum safe staffing per activation type.
3. Add overlap buffers at handoff windows.

Sources

• https://www.iaee.com/
• https://www.pcma.org/

Next step CTA

Apply this model to your sponsor floorplan and compare overtime spend per lead.