Expo Attendee Wayfinding Signage Decision Tree

Use venue complexity and staffing constraints to pick the right signage mix.

Decision rules

• Static-first for compact venues and predictable routes.
• Hybrid for multi-hall events with dynamic agenda changes.

Sources

• https://www.pcma.org/
• https://www.ufi.org/

Next step CTA

Run a signage pilot in one hall and compare attendee navigation friction scores.